What is Creative Broadcast?

Our tailored and efficient television playout service promises intelligent monitoring, high resiliency and a commitment to protect, assemble and deliver content.

Putting your channel in safe hands

By placing your channel in our hands you're relying on us to protect, assemble and deliver your content. That’s why we take our responsibility so seriously. Through innovation and constant commitment we can help your channel to succeed, prosper and grow.

Meeting all your media management needs

Our high-tech European Playout Centre includes state-of-the-art technology allowing us to:

  • Ingest and store your media
  • Provide HD and SD fully managed playout, plus remote playout
  • Deliver advert insertion
  • Move, track, manage and report on your media assetS

24x7 service and support

This is all seamlessly managed by our experienced team of operations, technical and facilities staff. They will guide you through the technical launch planning, configuration and implementation phases. But that’s not all. Once on air, you benefit from our dedicated 24x7 service and support.

Taking care of new content every month

Our multi-channel facility can ingest around 7,000 hours of new content every month. This means we’ve got the capacity to support your channel growth objectives. There is also additional multi-line live ingest for our live sports customers.

Robust monitoring to keep you on air

Keeping your channel on air is paramount, so we're committed to providing broadcast-critical infrastructure. This includes robust pro-active monitoring systems focusing on the critical elements that matter to your business. We also use a dual and diverse power supply with generator back-up, all further protected by a fire suppression system and UPS for all equipment racks. This gives you peace of mind that we’ll keep you on air, whatever the eventuality.

End-to-end consistency

Our ability to provide you with both playout and distribution services ensures that you benefit from end-to-end consistency, a single point of contact and a commercially compelling proposition. What's more, our innovative and flexible systems allow you to build workflows faster and launch channels quicker than your competition. Those are valuable advantages in a highly competitive market.

Smart solutions keeping you at the cutting edge

And to keep you at the cutting edge we're always looking for smarter and more ingenious ways of doing things. We were the first to move into file-based workflows and the first playout provider to offer remote playout. Now we can even offer you media asset management for hybrid (or ‘Connected’) TV. This includes FreeView channels plus additional channels via your broadband connection – in other words, real-time channel streaming.