The first phase of the government’s plan for local TV envisions broadcasts via digital terrestrial television (Freeview). Sally Broughton-Micova argues that this approach is flawed, especially given that the technology may be obsolete within a few years of roll-out. Internet TV protocol should be adopted instead, as it will allow programmes to be delivered far …
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Local TV should be via IPTV & Web
Government is investing in digital TV for local stations, but this will become quickly obsolete. Internet TV offers a way for local stations to deliver content in a cheaper, non-linear, and interactive
January 10, 2012 Tags: DTT, dtt platform, hyper local, hyperlocal, internet tv, IPTV, Jeremy Hunt, Leeds Television, local freeview, local internet tv, local tv proposition, localtv, TV
Category: General News, Local TV Proposition No Comments 
The broadcast industry has already evolved dramatically in recent years with the increasing dominance of the internet. In the beginning, the internet was largely focused on the potential global audience and having global reach to enjoying global revenue. However, consumer use of the internet has already started to mature and it has become increasingly clear …
Read MoreJanuary 10, 2012 Tags: Broadcast, Connected TV, DTT, IPTV, local tv, TV
Category: Connected TV No Comments
