Job Title : Ad Operations & Programmatic Executive

Company : View TV Group

Location : Reading, Berkshire

Job Type : Full Time

***** Applications made by recruiters will NOT be accepted *****

Who we are:

View TV Group produces entertainment TV and VOD content and broadcasts own and other owner’s channels on the http://kapang.com platform for smart TVs, set top box and any internet-connected / mobile devices and monetises own and customer’s content through sponsorship and programmatic advertising.

Job Description

The responsibility of the role will be for managing systems that will be adding ads then broadcasting TV across UK, USA, Australia, Europe and other English-speaking countries. The business will look to you to think ahead and identify risk and opportunity and make things happen both internally and managing suppliers. You will be provided with direction but will be expected to conduct your responsibilities without further input other than for exception reporting.

Responsibilities:

  • The role purpose is to provide programmatic and other ad serving capabilities and monetisation to support delivery of monthly and quarterly revenue targets
  • To ensure programmatic and other ad serving capabilities and monetisation are completed to agreed deadlines, standards and brand values
  • Set up and trafficking advertising campaigns across multiple advertisers and countries, to meet team SLA’s.
  • Proficiency in ad trafficking, tag management, and quality assurance of creatives
  • Analytical skills and a meticulous eye for detail, great ad knowledge and a real understanding of processes within a digital media environment
  • Accurate production and delivery of monthly, multi-territory ad campaigns
  • Working with the Channel Managers to develop, implement and communicate promotional, owned, ad strategies and plans for the linear broadcast including local opt-outs

Role:

  • Work with the sales team on performance and meeting client objectives
  • Work with agencies on activation and support the process from activation to end of campaign reporting
  • Liaise with stakeholders to identify, troubleshoot and resolve issues through HTML or JavaScript
  • Take lead in onboarding of new programmatic partnerships and platform solutions to ensure organised integration, seamless internal communications and onboarding to enable successful launch
  • Daily and weekly generation of reports and analysis
  • Troubleshoot and solve technical buyer/seller platform issues; identify correct internal or external personnel and work in close collaboration toward a timely resolution
  • Troubleshoot PMP issues related to delivery and performance
  • Conduct frequent open market performance analysis to recommend optimizations
  • Use internal tools to gather audience data, competitive insights, ad performance, and traffic trends
  • Maintain up-to-date knowledge and awareness of current programmatic and digital ad technology trends; remain up to speed on new in-platform betas and testing opportunities
  • Bring extraordinary attention to detail, confident ownership of tasks, proactive problem solving, and rigorous commitment to success to both internal- and external-facing functions
  • Supporting the Head of Service in determining what is needed for the business.
  • May need to work outside normal working hours / shift work

    Key Skills:
  • 2 – 3 years of publisher side experience (preferred) within the Digital / Programmatic Advertising market
  • Strong working knowledge of the Doubleclick ad-servers (DFP, DBM) and a variety of SSP (preferred) and DSP platforms
  • Experience with Google products DFP and AdX and proficiency in ad trafficking, tag management, creative QA
  • Hands on activation experience and sound understanding of programmatic tech
  • Confident working knowledge of Ad Servers, advanced functions and best practices
  • Hands on ad operations experience from trafficking to troubleshooting and working with development to build ad code
  • Excellent MS Office ability, data manipulation (pivot tables, formulas, vlookups, etc.), analysis tools and PowerPoint for reporting
  • Solutions oriented and able to collaborate with multiple internal teams in pursuit of business objectives
  • Effective time management skills – ability to juggle multiple tasks and prioritize to meet necessary deadlines
  • Exceptional troubleshooting and problem-solving abilities
  • Knowledge of current digital, publishing, and advertising technology trends

    Salary: £35K – £40K DoE

How to Apply

If this sounds like the role for you, then we’d love to hear from you.

Please send your CV and a covering letter telling us why you think you are the right candidate to nicky.scanlon@viewtvgroup.com

 Closing Date for Applications: 25th January 2021