So here we are, more than a month into lockdown and with no clear exit strategy, and media owners are wondering what on earth it all means for their businesses and the advertising clients that feed them. Now, in a world already characterised by two horribly over-used words – uncertainty […]Read More
Post Tagged with: "AVoD"
If you were to cast your mind back 12 or so months, you would recall multiple news stories and think-pieces that were touting ad-supported video-on-demand – AVOD – as the way forward for the industry. The interest in AVOD platforms increased to a fever pitch throughout 2019 following Viacom’s pickup of […]Read More
The Global pandemic of 2020 caused by the outburst of COVID-19 coronavirus has affected the lives of millions of people and their businesses. Most industries have experienced a significant impact due to quarantines initiated in countries all across the World. International travel, restaurant business, apparel, automotive, luxury products all have […]Read More
Comcast’s NBCUniversal has revealed plans to launch a free, ad-supported streaming service to anyone in the US that subscribes to a traditional pay-TV service – including competitors such as Charter, AT&T, Cox and Dish – as well as through European pay-TV provider Sky. The service is scheduled for an early 2020 launch and […]Read More