ITV Commercial has unveiled a new ad proposition, ITV Hub Shout Outs, to enable advertisers to “inform and support the public” during the COVID-19 pandemic outside of linear TV campaigns. Shout Outs will offer advertisers an alternative to full-length commercials on the broadcaster’s on-demand streaming service, ITV Hub, instead delivering […]
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New study finds three-quarters of world’s UHD services are predominantly linear
A new UHD Service Tracker from the Ultra HD Forum has found three-quarters of UHD services available globally are predominantly linear. The new Tracker looks at 150 commercial consumer-facing Ultra HD television services worldwide, collating information from three billion subscriptions worldwide. It says 300 million of these have access to UHD. […]
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