Job Title : Ad Operations & Programmatic Executive Company : View TV Group Location : Reading, Berkshire Job Type : Full Time ***** Applications made by recruiters will NOT be accepted ***** Who we are: View TV Group produces entertainment TV and VOD content and broadcasts own and other owner’s channels on the http://kapang.com platform […]
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As COVID-19 Boosts Streaming, Advertisers Can’t Afford To Sit Out OTT Anymore
Before the COVID-19 outbreak, many people had already spoken: They want to consume their television media on their time and terms over the internet. In its February report to shareholders, Roku predicted that half of US homes would cut the cable and satellite cords by 2024. This is accelerating now, with more […]
Read MoreProgrammatic Advertising Terms
50 Programmatic Advertising Terms Defined Ad Inventory The amount of ad space a publisher has available. Ad Server A platform that delivers advertising to a person’s browser or app and reports on performance. Agency Trading Desk An agency or holding company owned trading desk that handles programmatic buying for a media agency. […]
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