Streamingbroadcaster.com Rebrands as FAST Broadcaster to Reflect the Rise of FAST Channels
Streamingbroadcaster.com, a website that provides news and information about streaming TV channels and platforms, has announced that it has changed its name to FAST Broadcaster, to better reflect the growing popularity and importance of FAST (Free Ad-Supported Television) channels.
FAST channels are linear, passive and ad-supported streaming channels that offer free and diverse content to viewers on various platforms and devices. FAST channels have seen tremendous growth in recent years, as viewers have tired of paying for multiple video streaming services. According to a report by LG Ads, 60 percent of U.S. households now watch FAST channels, which offer shorter and higher-quality ad breaks than cable or satellite TV.
FAST Broadcaster aims to be the ultimate source of news, insights, and best practices for the FAST channel industry, covering topics such as content creation, content distribution, content monetization, content analytics, and more. FAST Broadcaster also features podcasts, videos, interviews, case studies, and events related to the FAST channel industry.
FAST Broadcaster’s rebranding coincides with the 38th edition of MIPCOM CANNES, the world’s largest market for co-production and entertainment content, which took place from October 16 to 19 in Cannes, France. MIPCOM CANNES featured a specially curated program that spotlighted the opportunities and challenges of the FAST channel industry, including sessions such as:
- The Future of FAST: How to Succeed in the New Streaming Landscape
- How to Create a Successful FAST Channel: From Content Strategy to Monetization
- How to Navigate SVOD, AVOD & FAST Options and Rights for Your Documentary
- How to Collaborate with Global Partners for Co-Production and Distribution of FAST Content
- How to Use AI and Data to Optimize Your FAST Channel Performance and Audience Engagement
FAST Broadcaster was present at MIPCOM CANNES as a media partner, covering the latest trends and developments in the FAST channel industry, as well as showcasing some of the most successful and innovative FAST channels from around the world.
FAST Broadcaster’s founder and editor-in-chief, said: “We are excited to launch our new brand identity as FAST Broadcaster, as we believe that FAST channels are the future of streaming television. We are committed to providing our readers with the most relevant and useful information about the FAST channel industry, as well as connecting them with the best experts and opportunities in the field. We are also proud to be a media partner of MIPCOM CANNES, the world’s greatest gathering of TV and entertainment executives, where we witnessed the amazing growth and potential of the FAST channel industry.”