video on demand

The logo for Dugout

OneFootball acquires Dugout

In a move that it says will form the world’s largest owned and operated digital football media business, football media platform OneFootball has acquired digital media company Dugout. It says the acquisition will put fans at the heart of the football ecosystem, bringing Dugout’s global video expertise, network and distribution […]

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Roku

Will AVOD outlast coronavirus?

If you were to cast your mind back 12 or so months, you would recall multiple news stories and think-pieces that were touting ad-supported video-on-demand – AVOD – as the way forward for the industry. The interest in AVOD platforms increased to a fever pitch throughout 2019 following Viacom’s pickup of […]

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OTT video service

SVOD: how much is too much?

Subscription VOD is no longer a two-horse race and is increasingly becoming a battleground for eyeballs. Oscar nominated films, prize winning TV series, the finest acting talent migrating from the big to the small screen have all helped propel SVOD into millions of UK living rooms.  Netflix and Amazon Prime […]

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Netflix logo on TV Screen

Can Netflix sustain record subscriber numbers post-coronavirus?

As Netflix announced a record 16 million new subscribers in Q1 of 2020, questions are now being asked if the streaming service can sustain such big numbers post Covid-19. Netflix added 2.3 million new subscribers in the US and Canada to hit 70 million; and another 6.9 million across Europe, […]

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ITV Hub promo artwork

ITV launches ITV Hub Shout Outs following viewing surge

ITV Commercial has unveiled a new ad proposition, ITV Hub Shout Outs, to enable advertisers to “inform and support the public” during the COVID-19 pandemic outside of linear TV campaigns.  Shout Outs will offer advertisers an alternative to full-length commercials on the broadcaster’s on-demand streaming service, ITV Hub, instead delivering […]

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BBC IPlayer

BBC iPlayer enjoys most popular two days ever

The BBC said that its iPlayer service enjoyed a record day last month as it unveiled a raft of new releases. It said that on Monday March 23rd, the day of Boris Johnson’s lockdown broadcast, drove 20.4 million requests to stream programmes on the service, the first time over 20m […]

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Streaming vs. Coronavirus: Industry Update During the Pandemic

The Global pandemic of 2020 caused by the outburst of COVID-19 coronavirus has affected the lives of millions of people and their businesses. Most industries have experienced a significant impact due to quarantines initiated in countries all across the World. International travel, restaurant business, apparel, automotive, luxury products all have […]

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server-side ad insertion

With the shift to non-linear content viewing, traditional TV networks and new-age content owners are both exploring OTT video streaming.

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